Aiming to give the people of Stoke the dance music that they deserve, The Move offers a taste of top-drawer underground clubbing by bringing regular nights and quality bookings to The Sugarmill and The Exchange, two of the city’s best loved clubs. Unrestricted by specific musical policies or tastes, The Move deliver everything from the techno, house and disco tones that are now commonplace across the world through to the less practiced genres of underground music’s more elusive flavours, including 80s Balearic, funk, soul, hip-hop and more.
Having already added the likes of Marshall Jefferson, Greg Wilson, Derrick Carter, MK, Kevin Saunderson and Horse Meat Disco to their list of past guests, The Move are as respected in Stoke as any other promoter, and have pulling power that few can rival. Armed with a team of skillful residents to help set the parties off as well, The Move have more than earned themselves trendsetter status, and will be looking forward to climbing the ladder further in the coming months with plenty more big events on the horizon.
Wanting to know a bit more about the brand ahead of the Saturday 1st July birthday party, where The Move will celebrate 6 splendid years with the help of Wade & Latmun, we got in touch with the figures behind the scenes to see what it’s all about...
The Move started sixteen years ago as a regional music and club listings magazine - how did it turn into the established club night that we see today?
Organically to be honest. Previous to The Move as an event, I’d run local club nights and eventually after a change of circumstances and starting a weekly radio show it made sense to brand my events as The Move as everyone local recognised it.
Although house, techno and disco seem to be ruling UK clubbing culture at the moment, a broad music policy sees all music given a platform at The Move. What influences your bookings and determines which genres will be represented at each party?
Obviously there’s a huge part of me that has to listen to my customers and give them what they want but that’s never stopped me from putting gigs and artists on that I personally want to see. For instance, last weekend I had The Sugarhill Gang & Grandmaster Melle Mel on, Solardo the weekend before that. Musically you couldn’t get much further apart in dance music terms but I like to mix it up, that’s always been my mantra. I hate pigeonholing.
Previous guests include some of the biggest names in underground dance music, including Seth Troxler, Derrick Carter, Dimitri From Paris and more. Who has played the most impressive set?
That’s impossible to answer! Pretty much everyone has smashed it and impressed in different ways. I love it when underrated DJs smash it. My resident Pete Bromley is arguably one of the best resident DJs ever and that’s a big call! Another DJ who has played for us quite a few times now who kills it every time he plays is Manu Gonzalez. That guy has a big future ahead of him!
The Move is a bastion of good partying in Stoke, but how would you describe the state of the wider scene in the Midlands?
House Music is bigger than it’s ever been. There’s so many great events in the Midlands. We’re sandwiched between Manchester and Birmingham which can make things difficult for us at times but with great promoters and venues such as The Warehouse Project and The Rainbow Rooms less than 50 miles away, things have never been this good for the people of Stoke.
What lies ahead for The Move?
More of the same really. Top notch parties and DJs showcasing different styles. We have some great events coming up such as our 6th Anniversary with Latmun & Wade, Our August Bank Holiday Special with Jackmaster & Manu Gonzalez and a very special event coming up at the end of the year, the likes that Stoke has never seen in its rich clubbing history!
Photo courtesy of The Move