After a hiatus that seems far too long, Donald Glover, better known by his rap moniker Childish Gambino, has finally returned to making music, signalled with a brand new surprise single and supporting video which was unleashed onto the unexpecting music world. ‘This Is America’ is a track laden with politically charged references, a smooth hip hop beat as well as sneaky and well layered ad-libs from some of the most renowned and relevant fellow rap acts including Kendrick Lamar, Amine, 21 Savage and more.
The track itself is an undeniable testament to the rapper’s skill set in his intelligent lyricisms and smooth delivery, but the accompanying theatrical music video showcases so much more than Gambino’s musical talent. Set in an empty warehouse, scratching the surface the video seems like a quirky dance to his given grooves, but looking deeper brings out many interpretations of Glover’s intended message. Less than subtle violent, shocking and graphic gun use is an indication of protest against gun violence in America - while some of the ten million viewers gained in only 24 hours noticed more well hidden nods to issues of being a person of colour within the USA, as Glover cleverly addresses the likes of cultural appropriation, police brutality, the perception of black youth in America and so much more. See the full video below.
Childish Gambino is set to headline Saturday of this year’s edition of Lovebox Festival in London’s Gunnersbury Park, alongside the likes of SZA, Wu-Tang Clan, Skepta and more.
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